Privacy Policy

Effective Date: June 2026
OC Resorts Group — Ocean City, Maryland
Applies to: ocresorts.com · kingsarmsmotel.com · simplelifemotel.com

This Privacy Policy explains how OC Resorts Group — operating Kings Arms Motel, Simple Life Motel & Suites, and OC Flamingo in Ocean City, Maryland — collects, uses, stores, and protects your personal information when you visit our websites or make a reservation with any of our properties.

By using our websites or making a reservation, you consent to the practices described in this policy. If you do not agree, please do not use our websites or services.

1. Information We Collect

Information you provide directly:

Full name
Email address
Phone number
Billing address
Payment card details — processed securely by Seekda/OfficialBookings. We do not store your card number at any point.
Reservation details including arrival and departure dates, room type, number of guests, and special requests
Any communications you send us by email, phone, website contact form, or in person

Information collected automatically when you visit our websites:

IP address and approximate geographic location
Browser type and version
Device type — desktop, mobile, or tablet
Pages visited on our websites and time spent on each page
The website, advertisement, or search query that brought you to our site
Cookie and tracking data — see Section 5 for full details

Information received from third parties:

Booking and payment data passed from Seekda/OfficialBookings when a reservation is completed through the booking engine
Review data when you submit a review through Google or any connected review platform

2. How We Use Your Information

We use your personal information to:

Process, confirm, and manage your reservation
Send booking confirmation emails and pre-arrival information
Contact you regarding your upcoming or recent stay
Process payments and issue refunds where applicable
Respond to enquiries, complaints, and special requests
Improve our websites and guest experience based on usage data
Comply with legal and regulatory obligations including tax, accounting, and anti-fraud requirements
Send marketing communications if you have opted in — you may unsubscribe at any time

We do not sell, rent, or trade your personal information to any third party for their own marketing or commercial purposes.

3. Who We Share Your Information With

We share your information only where necessary and with the following categories of recipients:

Seekda / OfficialBookings — our booking engine provider, which processes all reservation and payment data on our behalf under their own privacy and security standards
HostGator — our website hosting provider, which stores website files and data on servers in the United States
Google Analytics — we use Google Analytics to collect anonymous usage data about how visitors interact with our websites. Google Analytics does not identify individual users.
Google Maps — to provide embedded maps and location features on our websites
Legal and regulatory authorities — where required by applicable law, court order, or government regulation

All third-party service providers are contractually required to handle your data securely and in accordance with applicable privacy laws.

4. Data Retention

We retain your personal data for the following periods:

Reservation records: 7 years, for tax and accounting compliance under US law
Guest communication records: 3 years
Website analytics data: 26 months, the default Google Analytics retention period
Marketing consent records: until you unsubscribe or request deletion

After these periods, your data is securely deleted or fully anonymized so it can no longer identify you.

5. Cookies

Our websites use cookies — small text files stored on your device — to improve your browsing experience and to help us understand how visitors use our sites.

Types of cookies we use:

Essential cookies — required for our websites and booking engine to function correctly. These cannot be disabled without affecting site functionality.
Analytics cookies — Google Analytics uses cookies to track anonymous page visit data. You can opt out of Google Analytics tracking at tools.google.com/dlpage/gaoptout
Functional cookies — these remember your preferences, such as language or currency selection, between visits
Booking engine cookies — set by Seekda/OfficialBookings to manage your active booking session and maintain your reservation details during the booking process

You can manage or disable cookies at any time through your browser settings. Please note that disabling certain cookies may affect how our websites and booking process function.

6. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data:

Right to access — request a copy of all personal data we hold about you
Right to correction — request that any inaccurate or incomplete data be updated
Right to deletion — request that your personal data be deleted, subject to legal retention requirements
Right to restriction — request that we limit how we process your data
Right to object — object to our use of your data for direct marketing at any time
Right to portability — request your data in a structured, machine-readable format

California residents — CCPA rights:
If you are a California resident, you have the right to know what personal information we collect about you, the right to request deletion of your personal information, and the right to opt out of the sale of your personal information. OC Resorts Group does not sell personal information.

To exercise any of these rights, contact us using the details in Section 10. We will acknowledge your request within 5 business days and respond in full within 30 days.

7. Data Security

We take the security of your personal data seriously and implement the following technical and organizational measures:

SSL/TLS encryption on all our websites — all pages are served over HTTPS
Secure payment processing through Seekda/OfficialBookings — we never see or store your full card number
Internal access controls limiting who within our organization can access guest data
Regular review of our data handling and security practices

No method of electronic transmission or storage is 100% secure. While we take all reasonable precautions, we cannot guarantee absolute security of your personal data. In the event of a data breach that affects your rights or freedoms, we will notify you as required by applicable law.

8. Children’s Privacy

Our websites and services are not directed at children under the age of 13. We do not knowingly collect, use, or store personal information from children under 13. If you believe we have inadvertently collected personal information from a child under 13, please contact us immediately and we will delete it without delay.

9. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, services, or applicable law. The current version will always be published on our websites with the effective date shown at the top. We encourage you to review this policy before each visit or booking. Continued use of our websites after any update constitutes your acceptance of the revised policy.

10. Contact Us

For any questions, requests, or concerns about this Privacy Policy or how we handle your personal data, please contact us:

OC Resorts Group
Ocean City, MD 21842
Website: ocresorts.com

Kings Arms Motel
2403 Baltimore Ave, Ocean City, MD 21842
Website: kingsarmsmotel.com

Simple Life Motel & Suites
3100 Baltimore Ave, Ocean City, MD 21842
Phone: 001 410 3903356
Website: simplelifemotel.com

OC Flamingo
31st Street & Baltimore Ave, Ocean City, MD 21842
Phone: (410) 289-6464
Website: ocflamingo.com